Event Details
May 17, 2007PrimaDeli Goes Halal
Foreword Communications planned the media campaign to publicise the Halal certification of PrimaDeli, Singapore’s first home-grown bakery franchise and the longest running food franchise. With the certification, PrimaDeli’s 38 outlets spread islandwide will now be able to serve Singapore’s Muslim community with its extensive range of cakes, pastries and confectionary items. The event received widespread coverage in the local print and broadcast media.